Area Sales Manager / Business Development Manager

Area Sales Manager / Business Development Manager

Take ownership of a high-potential Midlands sales territory, grow valuable existing accounts and win new business across manufacturing and engineering markets. With a £50,000 basic salary and OTE of £57,200,

this is a strong opportunity for an experienced sales professional to drive growth and make a visible commercial impact.

The company is keen to hear from sales professionals with experience selling consumables into manufacturing or engineering environments. Relevant backgrounds could include coated abrasives, cutting tools and machining consumables, lubricants, industrial fluids or chemicals, aerospace or automotive fasteners, welding and joining supplies, or paintshop and surface-finishing consumables or similar.

If you’ve also worked in the following roles, we’d also like to hear from you: Regional Sales Manager, Territory Sales Manager, Account Manager, Key Account Manager, Field Sales Manager, Technical Sales Manager, Technical Account Manager, Territory Manager, Sales Representative

Benefits include a company car, commission, enhanced pension and life assurance.

SALARY: £57,200 OTE (includes a basic salary of £50,000 per annum) + Commission + Benefits

LOCATION: Home-Based with approximately 75% of your time travelling to client sites across the East and West Midlands

JOB TYPE: Full-Time, Permanent

JOB OVERVIEW

An excellent opportunity is available for an experienced sales professional to take ownership of a high-potential Midlands territory and drive its continued growth through new business development and expansion of existing customer accounts.

The Area Sales Manager / Business Development Manager will sell coated abrasives consumables into manufacturing and engineering environments, using product trials, value-based selling and strong commercial relationships to win new customers and increase sales across the region.

Owning both established accounts and new prospects, the Area Sales Manager / Business Development Manager will identify new applications, departments and opportunities for growth, strengthen customer relationships and act as the commercial link between customer

requirements and internal R&D and manufacturing expertise.

Working closely with engineering, quality and procurement teams, the Area Sales Manager / Business Development Manager will have the autonomy to develop the territory, build long-term partnerships and turn technical customer needs into sustainable sales growth.

DUTIES

Your duties as the Area Sales Manager / Business Development Manager include:

• New Business Development: Identify and secure high-value opportunities across Midlands manufacturing and engineering markets
• Strategic Account Growth: Manage existing accounts and uncover opportunities across additional departments, production lines and applications
• Technical Consumable Sales: Sell coated abrasives, supporting customers with technically appropriate solutions
• Technical Product Trials: Secure, coordinate and run on-site product trials to demonstrate product performance on demanding materials and applications
• Value-Based Selling: Develop Total Cost of Ownership and Value-in-Use business cases focused on cost per finished part, process efficiency and return on investment
• Technical Consultancy: Advise customers on applications and appropriate finishing solutions
• Commercial Value and Margin Protection: Demonstrate ongoing value and process efficiencies to support premium positioning and protect commercial margins
• Cross-Functional Collaboration: Connect customer production requirements with internal R&D and manufacturing teams to support bespoke finishing solutions where required
• Customer Visit Planning: Plan and carry out visits with industrial, trade and manufacturing customers
• CRM Management: Maintain accurate customer, pipeline and sales activity records within the CRM system
• Sales Reporting: Report regional activity, opportunities and account development to the UK Sales Manager

CANDIDATE

REQUIREMENTS

ESSENTIAL

• Experience selling a range of industrial or technical consumables into manufacturing or engineering environments, such as coated abrasives, cutting tools, grinding or polishing products, or similar production consumables
• Established network of contacts within Midlands OEMs, Tier 1 suppliers or manufacturing innovation hubs
• Commercial acumen with experience managing complex enterprise sales cycles and multi-level stakeholders
• Understanding of production techniques across varied manufacturing industries
• Strong communication, relationship-building and negotiation skills
• Experience using CRM systems and MS Office
• Relevant business or engineering education
• Full UK driving licence and willingness to travel extensively across the Midlands
• Self-motivated, results-focused approach with a high degree of personal responsibility

DESIRABLE

• Detailed understanding of surface roughness parameters including Ra, Rz and Rt, abrasive mineral characteristics and grinding and polishing mechanics
• Technical sales experience within aerospace, automotive manufacturing or advanced engineering sectors

BENEFITS

Very competitive basic salary

Commission scheme

Company car

Fuel card

Company credit card

Mobile phone

Laptop and tablet

25 days’ annual leave plus bank holidays

Enhanced pension contribution of 5.75%–6.75%

Life assurance at 4 x salary

HOW TO APPLY

To be considered for this job vacancy, please submit your CV to our Recruitment Team who will review your details. CV’s of Job Applicants meeting this requirement will be submitted to our Client for consideration. By submitting your job application to us you are hereby giving us your express consent to submit your details to our Client for this purpose.

JOB REF: AWDO-P15261

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